Which shape (aspect ratio) should I pick?
Square 1:1 suits most e-shops and marketplaces. Use 3:4 or 2:3 for portrait posts, 4:3 for banners and 9:16 for stories and reels.
Each image is generated natively in the shape you choose, so nothing is cropped afterwards. It's square unless you pick another.
| Shape | Ratio | Best for |
|---|---|---|
| Square | 1:1 | E-shops, Skroutz, BestPrice, Shopify, WooCommerce, Instagram feed |
| Portrait | 3:4 | Instagram posts, product pages with tall images |
| Landscape | 4:3 | Banners, Facebook, website headers |
| Story | 9:16 | Instagram and Facebook stories, Reels, TikTok |
| Portrait | 2:3 |
Every image is 2K on every plan. To get the same product in another shape, generate it again with the other shape.
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Answers reflect the app and our terms as of October 2026.